The journey from floral waste to fragrant incense sticks

From technology to women empowerment to cleaning the Ganges, Phool, the organic incense brand has riveting journeys that add to the fragrance

11 ways AmazeWIT is transforming tomorrow

Breaking stereotypes, building the future & empowering women in technology, Amazon India's Women in Technology discussed all this and more...

A handcrafted eco-friendly brand created by homemakers

Read on to know how Green Souls helped to not just reduce carbon footprint but also helped women further their education

Get up close with the all-new Kindle Paperwhite

Amazon introduced the all-new reimagined Kindle Paperwhite, featuring a thinner and lighter design, sleek flush-front display, and waterproofing so you can read comfortably anywhere.

Tied Ribbons – opening doors for Indian art and handicraft

Working with artisans from across India, Priya Tyagi resolved to bring Indian art and handicraft back from the brink of death

Teaching Alexa your language

In a major first step to break the language barrier for Indian customers, Amazon India announces the launch of amazon.in in Hindi

The secret behind Alexa’s desi connection

Meet the developers who are building skills to make Alexa a friend in Indian homes

Ways Alexa can brighten this Diwali for you!

Just ask “Alexa, give me the Diwali Rap”, “Alexa, burst crackers”, “Alexa, open Laxmi Aarti” or "Alexa, turn the balcony lights on”

Rogan: The art that’s made direct dil se!

This is what Abdul Gafoor Khatri, master artisan and one of the last few custodians of this art form says about the art. We speak to him on how he is working to keep the art alive…
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