Since its launch in India, Amazon has focussed on enabling motivated sellers from all corners of the country to reach customers across geographies. They include lakhs of small & medium businesses, micro-entrepreneurs as well as women sellers, artisans and weavers. India, with its rich, regional heritage, is home to entrepreneurs and artisans who create unique products that appeal to customers across demographics.

This festive season, customers will be treated to a special store called the ‘Great Indian Bazaar,’ which will bring out the essence of all our 28 States and 8 Union Territories through a unique selection of products and inspiring stories of entrepreneurs and artisans behind them. We have created this special zone to offer a glimpse of what’s in store for you this Great Indian Festival.

From the herbal teas of Assam and the Sambalpuri Ikat sarees of Odisha to the traditional jewellery of Maharashtra and the Kodapalli toys of Andhra Pradesh, this store has something for everyone. Let's take a look at what you will experience on your virtual tour.

*Map solely for representation

South Zone

This zone depicts a unique selection from entrepreneurs, artisans and small and medium businesses from the southern States & Union Territories of India. They include crafts such as Pochamapally ikkat from Telangana, Tanjore paintings from Tamil Nadu, Bidri ware from Karnataka, Kalamkari sarees from Andhra Pradesh, banana chips from Kerala and more. All the elements you see here are clickable and revealing a unique product selection along with stories of the sellers behind them.

North Zone

This section brings a unique selection from entrepreneurs, artisans, and small and medium businesses from the northern states & Union Territories of India. Check out crafts such as Phulkari work from Punjab, hand-stitched leather shoes from Agra, Banarasi handlooms from Uttar Pradesh, Hand embroidery from Delhi and more. All the elements you see here are clickable revealing a unique product selection along with stories of the sellers behind them.

East Zone

This zone presents products from entrepreneurs, artisans and small & medium businesses from the eastern states & Union Territories of India. Browse through crafts such as Jamdani sarees from West Bengal, Mekhla Chador from Assam, Bamboo & cane work from Manipur and more. All the elements you see here are clickable.

West Zone

Here we bring you a selection from entrepreneurs, artisans, and small and medium businesses from the western states & Union Territories of India. Appreciate the region's rich crafts such as Blue Art pottery from Rajasthan, Kolhapuri chappals from Maharashtra, Rogan Art from Gujrat and more. All the elements you see here are clickable revealing a unique product selection along with stories of the sellers behind them.

Central Zone

Enter a world of unique products from entrepreneurs, artisans, and small and medium businesses from the central states of India. Make your way through the exquisite crafts such as Dhokra art, Madhubani and Gond paintings, Kosa, Chanderi sarees and more from Chhattisgarh, Jharkhand, and Madhya Pradesh. All the elements you see here are clickable.